"If you want hydrated, clear, even-toned skin without irritation, you've found your new best friend. The hyaluronic acid, niacinamide, arbutin, ceramides, and more join forces to bring you closer to your ideal complexion."

Find Your Skin's New Faves
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Our formulas don’t just talk. They show.
Proof in the Glow-Up
We embrace the Korean skincare philosophy of prioritizing hydration, strengthening the skin barrier, and using gentle yet effective acne-fighting ingredients. Our goal? Balanced, breakout-free skin without irritation or dryness.
*Photos shown are before and after 12 weeks of consistent use of the Smood Experience Kit.

Before

After

Slow and gentle is the way to go
Our philosophy for treating acne-prone skin? Gentle yet effective ingredients that deliver results without irritation. Clear skin takes patience and persistence — no harsh, drying formulas here!

Ingredient-focused skincare
High-quality ingredients are super important to us, which is why we take inspiration from Korean skincare by packing our formulas with powerful actives known for repairing and protecting your skin barrier. From soothing botanicals to advanced hydrators, we combine science and nature to give your skin everything it needs to thrive.

Love the skin you're in
Let's normalize acne, hyperpigmentation, fine lines, and dark spots — because your skin doesn't define your worth. We're all about self-love, acceptance, and embracing the beauty of real skin. Be kind to yourself — you’re already glowing.